Kleenex Cottonelle is toilet paper with a difference. Using a unique ?air weave? texture, it weaves thickness and strength to create cushiony softness. The result is ultimate comfort with a difference you can see and feel. Available in three styles, there?s an option for everyone. Regular is our classic white toilet paper, which is also available in a range of prints, Long Roll is for those who want to change the toilet roll less and hypoallergenic is for sensitive skin and contains no fragrance.